New partnership provides smoother process for sustainability
Canadian farmers are leading the way with sustainable agriculture, and a new partnership is making it easier and more rewarding to get involved.
Driving sustainability through technology
FCC’s Sustainability Incentive Program, combined with SWAT MAPS and AgExpert, is bringing together the best in ag tech innovation and environmental care to help producers adopt eco-friendly practices, streamline access to financing incentives and celebrate those driving positive change in Canadian farming.
Streamlining process for faster results
“FCC is committed to advancing sustainability in Canadian agriculture,” says Colin Brisebois, Vice-President, Product and Market Strategies. “By partnering with SWAT MAPS and integrating with AgExpert, we’re making it easier to recognize producers for their adoption of practices that benefit their land, business and the environment.”
Thanks to this new integration, producers who have a minimum of 50% of their total planted area using SWAT MAPS for precision agriculture may be eligible for streamlined verification of their 4R practices and qualify for incentives.
“Incentive payments are calculated as a portion of the customer’s FCC lending, up to a maximum of $4,000 per year,” says Colin.
Work smarter with AgExpert and SWAT MAPS
“We are pleased to announce this sustainability collaboration with FCC as it embodies the commitment we both have to promoting sustainable agriculture,” said Bonnie Dobchuk, Sustainability Director at Croptimistic Technology. “SWAT MAPS customers, using our variable rate prescriptions, can feel confident that they are optimizing their inputs while being good environmental stewards.”
SWAT MAPS, a smart soil mapping tool, already helps producers follow 4R practices. Now, by connecting with AgExpert Field, SWAT MAPS users can easily verify their sustainable actions right in the AgExpert platform – meaning no more duplicate data entry. You can learn more about SWAT MAPS here.
If you already use SWAT MAPS and AgExpert, your commitment to sustainability is being noticed, and now it’s even easier to be rewarded. Apply for the FCC 4R Sustainability Incentive Program through AgExpert Field and be part of the growing movement of Canadian farmers leading the way toward a more sustainable future.
Not using AgExpert? Visit agexpert.ca and find out why so many producers are using this software to manage their operations and make solid business decisions.
Help shape the future of sustainable agriculture
Agronomists, agrologists, retailers and other industry professionals play a vital role in verifying 4R adoption and supporting producers in their sustainability journey. With this new integration, it’s easier than ever to collaborate, validate practices and contribute to a more sustainable agriculture and food industry.
Partners can help scale impact, build trust and ensure producers are recognized for their efforts – while strengthening their own relationships and service offerings.
By inviting new partners to join in, we’re boosting our impact and helping shape the future of sustainable agriculture in Canada. Not part of the collaboration yet? Consider this your invitation.
Learn more about the FCC Sustainability Incentive Program and how to get involved.