Marketing & Sales

Understand the importance of the October to December sales period and how you can set customers – and yourself up for retail success.

Ask yourself these questions to determine if your food product is in the right store in the place for retail success.

Toni Newman, speaker and professional innovation catalyst on how to create differences that create value to help you stand out from the competition. Filmed at the 2020 FCC Women's Summit.

More and more consumers are buying their food online. By taking the right steps you can tap into this growing trend and maximize your sales.

Reaching out to your customers and consumers in our new virtual marketplace provides new challenges and opportunities. Get a better return on investment by making meetings interactive and interesting using video, creative sampling, and putting your product top of mind.

To build trust with your customers, understand their definition and communicate your service level often and proactively.

Learn why understanding your retail sales data is an integral piece to help you make decisions about your products’ performance.

The objectives of virtual trade shows are the same as in-person shows, but the work to achieve them is different. Embrace the medium and stand out from the crowd with solid preparation and execution in the platform.

Before your product hits the shelf, you need to know how to sell it to the person who makes the decisions to put it there.

For your product to sell, it’s key to understand your target market consumer and connect and listen to your customers.